No less a media giant than Dow Jones crowned a new champion as the most
mentioned company in the global media during 2013. According to the news
service's DJX Factiva product, Google was mentioned by the global media
a total of 123,769 times which beat out the 120,451 times that the
global media printed the Apple name. For Apple, this was a 27% drop from
its leading 2012 total of 165,100. It also was the lowest score for the
Cupertino based firm since 2010 when Apple was listed 89,222 times.
Other names in the mobile industry include Microsoft, which was named 84,174 times. Sony finished the year with 46,468 mentions while Nokia had 29,935, RIM (now BlackBerry) tallied 29,638 and China Mobile managed 5,302.
Google's best month for publicity was May when it had 13,336 mentions in the global media, most likely due to Google I/O, which took place in that time period. Apple's press coverage peaked in September with 15,270 mentions in the global media, no doubt due to the widespread launch of the Apple iPhone 5s and Apple iPhone 5c.
Other names in the mobile industry include Microsoft, which was named 84,174 times. Sony finished the year with 46,468 mentions while Nokia had 29,935, RIM (now BlackBerry) tallied 29,638 and China Mobile managed 5,302.
Google's best month for publicity was May when it had 13,336 mentions in the global media, most likely due to Google I/O, which took place in that time period. Apple's press coverage peaked in September with 15,270 mentions in the global media, no doubt due to the widespread launch of the Apple iPhone 5s and Apple iPhone 5c.
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