iOS 7 has had a very split reception - some people love it, and some
people hate it. Of course, it doesn't look like that is stopping anyone
from installing the update. Last year, we saw quite a few users who
seemed to delay updating
to iOS 6 until Google Maps was released into the App Store; but, this
year Apple devices in North America at least are mostly running iOS 7.
In
mid-October, when Apple was announcing the new iPad Air and the iPad
mini with Retina display, Tim Cook let us know that in just over one
month iOS 7 had been installed on 64%
of iOS devices had been updated. We assume that those numbers were
worldwide, but we can't say for sure because Cook never specified. Now,
Chitika is saying that in the U.S. and Canada, iOS 7 has been installed
on 74% of iOS devices, while iOS 6 still makes up 22% of the ecosystem.
According
to Chitika, it took iOS 6 six months to get to 83% penetration. Chitika
studied "tens of millions" ad impressions on iOS devices in North
America between October 25 and November 18 to get its statistics on iOS
7.
source: Chitika via AppleInsider
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